Online Marketing: It's more than just slapping a few photos on a Web site: "Nearly every person looking to buy a home does at least some research on the Internet, which means real estate agents are — or maybe should be — pouring resources into their online marketing.
And with the Internet, pictures are just the start of a successful online marketing campaign for selling a home. Many listings now include virtual tours, videos and interactive maps and features that let people know about as much as they can short of actually visiting a home.
The Internet has become a crucial avenue for selling your home, and everything from basic photography to well-produced videos can make the World Wide Web an interactive place for the real estate business."
The complete srory is available at
http://www.mysanantonio.com/business/real_estate/33240044.html
What libraries can learn from this stroy, is as to howmuch your library space is important and how to market to space to attract users and facilititate them to work in the libraries.
