The International Federation of Library Associations and Institutions (IFLA) and the Management and Marketing Section, in collaboration with the Stockholm University Library, are organizing a pre-conference and satellite meeting in Stockholm, the Capital of Sweden, in August 7th and 8th 2010. This is held in conjunction with the IFLA annual conference, which takes place in Gothenburg, Sweden, the following week.
Marketing the 21st library and information organization to its 21st century customers using Web 2.0 tools is a “hot topic”. This satellite meeting will focus on the marketing applications and aspects (not technical), of Web 2.0.
During the conference 18 presentations will be made by the practitioners, researchers and academician from many countries.
Complete information about the Them, Programme, Travel and accomodation, registration, etc. is available at the conference website
